Asian Economic & Business Environment

Academic year: 2007-2008 Course code module MGM0003100 Credits: 3 Study load (hours) 84 Theory (hours): 30,00 Practice/Exercises(hours): Other (hours): Part-time program: Instructor(s) Ludo Cuyvers Haiyan Zhang Language of instruction: English Semester exam information: Contract restriction information: 1. Prerequisites *Algemene competenties General knowledge of economics. *Sequentiality 2. Objectives (expected learning outcomes) The student has acquired detailed knowledge and problem solving insight and capacity on issues relating to the economies of East and South East Asia. 3. Course content Strategic importance of the Asia-Pacific Region and data sources Asia as a market : general overview and country reviews Presentation of topical assignment on Japan and China The players: Keiretsu, chaebol, ethnic Chinese companies, SME’s Presentation on topical assignment on a comparison of Hyundai,  Mitsubshi and Proton Asian business Logic: Culture, history and cultural differences in Asia Asian business logic : The role of Governments and privatisation Presentation of topical assignment on Profile of Overseas Chinese Businesses Presentation of topical assignment on Government and Privatisation, and presentation of topical assignment on public investment promotion The international environment of Asian business, with special reference to the Generalised System of Preferences and Anti-Dumping in the EU 4. Teaching method Direct contact: Lectures Seminars (possible question and answer sessions) Personal work: Assignments - in group Case studies - in group 5. Assessment method Exam: Written, without oral presentation Closed book Open questions Continuous assessment: Assignments Case studies 6. Compulsory reading – study material P.LASSERRE & H.SCHÜTTE, Strategies for Asia Pacific-Meeting New Challenges, Basingstoke: Palgrave, 2006. Hand-outs and CD with texts, web pages, data and Powerpoint presentations used during class. 7. Recommended reading - study material S. EL KAHAL, Business in Asia Pacific, Text and Cases, Oxford: Oxford University Press, 2001. 8. Tutoring The lecturer is available after appointment. laatste aanpassing: last update: 12/01/2007 15:37 annick.debroey