Project detail Title: Television 2.0: production and reception of transmedia fiction Duration: 01/01/2010 - 31/12/2011 Researcher(s): Principal investigator:  Dhoest Alexander Research Team(s): Media, policy and culture Abstract: This research studies transmedia fiction, i.e. fiction series that are not restricted to television. First, the study will focus on the production of transmedia fiction: how and why is this transmedia process happening and which possible paratexts can a TV text have? Second, the study will focus on the reception of transmedia fiction: what does it mean to follow a show, why and how do viewers engage with a TV series?-