SELECTED RESEARCH IN PROGRESS
Mahr, Dominik, Annouk Lievens and Vera Blazevic, “Antecedents, Dimensions, and Outcomes of Customer Co-creation during the Innovation Process in High-Tech Service”,
Mahr, Dominik, Hilde Philips, Marcel Weverbergh, Diane de Graeve and Roy Remmen, ”Predicting the Success of Out of Hour Care - a Market Simulation based on Discrete Choice Analysis”,
Mahr, Dominik, Aric Rindfeisch, and Rebecca Slotegraaf, “Innovation Beyond Firm Boundaries: The Capabilities of External Problem Solvers,"
Mahr, Dominik, Annouk Lievens and Vera Blazevic, "Impact of Customer Co-Creation Channel on Innovation”