Pieter Maeseele (1981) is Research Professor at the Faculty of Political and Social Sciences of the University of Antwerp (Belgium), where he is a member of the research group Media, Policy & Culture of the Department of Communication Studies. He is also affiliated to the research groups Society & Environment (UA) and Centre for Cinema and Media Studies (CIMS - UGent). He has previously held positions at Ghent University and Erasmus University College Brussels. He holds a BA in Political and Social Sciences (2001) and MAs in Communication Studies (2003) and Economics and Business Administration (2006), and received his doctor's degree in Communication Studies at Ghent University in April 2009.
He is chair of the IAMCR Environment, Science and Risk Communication Working Group, vice-chair of the ECREA Science and Environment Communication Section, and founding member of both the International Environmental Communication Association (IECA) and Belgian STS Network (B.STS). He is also member of the ICA Outstanding Article Award Committee and Environmental Communication Interest Group, the IAMCR Environmental Committee, the European Sociological Association (ESA), the Rhetoric Society of Europe (RSE), and last but not least, the editorial board of Science Communication, Journal of Science Communication, and the Palgrave Studies in Environmental Communication book series.
As media sociologist, his research agenda has evolved from an earlier focus on social and political issues relating to science, technology and the environment in the media to a more recent focus on social debates in public and media discourses, with particular emphasis on the ideological nature of discourses and processes of politicization and depoliticization. These social debates potentially range from technological and environmental risks (climate change, GM crops and food, nuclear energy, etc.), over economic news (financial and debt crises, World Economic and Social Forums, etc.), to political developments (nationalism, federal politics, Arab revolutions, etc.). Focusing on the reflexive circuit between frame sponsors, media discourses and audience discourses, the aim is to draw conclusions not only on the contribution of public and media discourses to democratic debate and democratic citizenship, but also on how to communicate more effectively from the perspective of democratic politics. Furthermore, he holds expertise in putting up mediamonitors on social issues, to track the (re)production and (re)configuration of meaning in media discourses during certain periods and within certain geographic areas, such as the recent mediamonitor on 'the energy debate' in a range of Dutch- and French-language newspapers in Belgium.
He takes part in several European research networks, such as the ISCH Cost Action IS1001 'Bio-objects and their boundaries: governing matters at the intersection of society, politics and science
' and the FP7 '
Platform of Local Authorities and Communicators Engaged in Science' (PLACES).
His work has been published in Communication Yearbook (ICA), International Communication Gazette, Environmental Communication: A Journal of Nature and Culture, Science Communication, Javnost – The Public, and other journals and edited books. He frequently presents his work at international conferences in the field of Media and Communication Studies (IAMCR, ICA, ECREA, Etmaal, etc.), the field of Science Communication (PCST), as well as conferences of an interdisciplinary nature (CESAGen, CRESC, ECPR, CADAAD, RIS, etc.).
Media and Science - Global Risks and Local Discourses - Science, Risk and Environmental Communication
Science in Society - Science Communication - Public Understanding of Science
Media and the Public Sphere - Social Movements/NGOs - Ideology - Mediatization Processes - Alternative Media
Media Sociology - Framing Analysis - Critical Discourse Analysis - De/politicization
Yves Pepermans: The circulation and transformation of global climate change in public discourse. An investigation into frame sponsorship, news media representation and audience reception
- Emmanuel Duh: Media systems in sub-saharan Africa. The case of Cameroon
- Muhammad Siddique: Media coverage and public understanding of environmental issues in Pakistan
- Pei Lee Yeoh: A critical discourse analytical approach to public and media discourses on genetically modified crops and food in Asia
- Daniëlle Raeijmaekers: A longitudinal analysis (1970s-...) of media concentration and news diversity and pluralism
- Laurens Van der Steen: What are we buying into? A holistic analysis of the production, circulation and reception of discourses on ethical consumption, with a focus on de-politicization
- Robin Reul: Political violence in the news: a comparative analysis of mainstream and alternative media
Raeijmaekers D. & Maeseele P. (in press) Ideologisch pluralisme in Vlaamse nieuwsmedia: de Belgische regeringsformatie 2010-2011. Tijdschrift voor Communicatiewetenschap.
Pepermans Y. & Maeseele P. (in press) Democratic debate and mediated discourses on climate change: from consensus to de/politicization. Environmental Communication: A Journal of Nature and Culture.
Maeseele, P. (in press) Risk conflicts, critical discourse analysis, and media discourses on GM crops and food. Journalism: Theory, Practice & Criticism.
Maeseele P., Pepermans Y., Raeijmaekers D., Van der Steen L. en Joye S. (in press) Strijd om het klimaat: de beeldvorming over klimaatverandering tijdens de klimaattop te Cancún in Vlaamse kwaliteitskranten. Tijdschrift voor Communicatiewetenschap.
Maeseele P. (2013) Communication, media and GM food: a politicized reading. Catalan Journal of Communication and Cultural Studies 5 (2): 183-199.
Maeseele P., Allgaier J. & Martinelli L. (2013) Bio-objects and the media: The role of communication in bio-objectification processes. Croatian Medical Journal 54 (3): 301-305.
Maeseele, P. (2013) On Media and Science in Late Modern Societies. In E. Cohen (ed.), Communication Yearbook 37, pp. 154-81. Routledge: New York.
Maeseele, P., Hendrickx K., Pavone V. and Van Hoyweghen I. (2013) Bio-objects' political capacity: a research agenda. Croatian Medical Journal 54 (2): 206-11.
Recent and upcoming talks
Critical Approaches to Critical Discourse Analysis Across Disciplines-conference CADAAD-2010 (14 September 2010, University of Lodz, Poland)
Title: 'The Swiss are allowed to vote ... Prospects are gloomy: ideological cultures and selected discourses on agricultural biotechnology in press reporting'
ECREA-2010 (13-14 October 2010, Hamburg, Germany)
Title: 'On Neo-Luddites led by Ayatollahs: The Frame Matrix of the GM Food Debate in Northern Belgium'
Title: 'Green biotechnology and its perceptions by politicians and journalists (with Sebastian Olenyi and Marc van Montagu)'
International workshop on Science Journalism and Power in the 21st Century (24 November 2010, SISSA, Trieste, Italy)
Title: 'News media and democratic debate on science and society issues'
- Rhetoric in Society Conference RIS3 (28 January 2011, Antwerp, Belgium)
- Title: 'An Inquiry into the meaning of the interpretive struggle on GM crops and food'
- MECCSA symposium Mediating Environmental Change: Exploring the Way Forward (4 March 2011, Bournemouth University, United Kingdom)
- Title: 'Mediating Environmental Change: Choose Conflict'
- Mediatized Worlds: Culture and Society in a Media Age-conference (14-15 April 2011, Bremen, Germany)
- Title: 'The mediatization of science in late modern society: evidence and implications'
- Navormingssessie Hogeschool Gent (16 mei 2011, Gent)
- Seminarie Wetenschappelijke expertise en het publiek debat over GGO's (11 mei 2011, Universiteit Antwerpen)
- Title: 'Het publieke debat over GGO's'
- IAMCR-2011 International Association for Media and Communication Research Conference (13-17 July 2011, Istanbul, Turkey)
- Title: 'The benefits of conflict in Environment, Science and Risk Communication research'
- International Conference on Science in Society (5-7 August 2011, Washington DC, USA)
- Title: 'Green biotechnology and its perception by politicians and journalists (with Sebastian Olenyi, Robin Pierce, Sylvia Burssens and Patricia Osseweijer)'
- Etmaal van de Communicatiewetenschap (9-10 februari 2012, Leuven)
- Title: 'De beeldvorming van (de sponsors van) klimaatverandering in de media in Vlaanderen (met Laurens van der Steen, Daniëlle Raeijmaekers en Stijn Joye)'
- PCST-2012 International Public Communication of Science and Technology Conference (18-20 April 2012, Florence, Italy)
- Title: 'Science Communication and democratic debate: friends or foes?'
- ICA-2012 International Communication Association Conference (24-28 May 2012, Phoenix (AZ), USA)
- Title: 'Prospects are gloomy: Risk Conflicts, Critical Discourse Analysis, and Media Discourses on GM Food'
- Lezingenreeks door Universiteit Antwerpen & ARGUS: Kernenergie één jaar na Fukushima: wie is er nog mee? (7 en 14 juni 2012, Universiteit Antwerpen)
- Titel: 'Beeldvorming in media en maatschappelijk debat'
- SRA Europe Annual Meeting 2012 (18-20 June 2012, ETH Zurich, Switzerland)
- Title: 'Beyond the backyard. Wind farm wars from a risk conflict perspective' (with Yves Pepermans and Ilse Loots)
- IAMCR-2012 International Association for Media and Communication Research Conference (15-21 July 2012, Durban, South-Africa)
- Title: 'Climate change, social debate and political (in)action: the principle of cumulative inequality and competing journalistic approaches' (with Yves Pepermans, Laurens Van der Steen and Daniëlle Raeijmaekers)
ECREA-2012 European Communication Research and Education Association Conference (24-27 October 2012, Istanbul, Turkey)
Title: 'A risk conflicts-perspective for science and environment communication research'
- UCSIA workshop 'Risk and Uncertainty in Changing Society (22-23 November 2012, Antwerp)
- Title: 'The Risk Conflicts-perspective'
- Title: 'Alarmists versus Sceptics or Left versus Right? Communicating Conflict about Climate Change' (with Yves Pepermans)
- ISCH COST Action IS1001 Bio-objects and their boundaries: governing matters at the intersection of society, politics and science meeting (28-30 November 2012, Madrid, Spain)
- Title: 'Politicization versus depoliticization subgroup' (with Vincenzo Pavone, Kim Hendrickx and Ine Van Hoyweghen)
- Etmaal van de Communicatiewetenschap (7-8 February 2013, Erasmus University of Rotterdam, The Netherlands)
- Title: 'Strijd om het klimaat: de beeldvorming over klimaatverandering tijdens de klimaattop te Cancún in Vlaamse kwaliteitskranten' (with Yves Pepermans, Daniëlle Raeijmaekers, Laurens Van der Steen and Stijn Joye)
- Title: 'Ideologisch pluralisme in Vlaamse nieuwsmedia: de Belgische regeringsformatie 2010-2011' (with Daniëlle Raeijmaekers)
- Title: 'De (ideologische) representaties van wetenschap in de rampenfilm' (with Laurens Van der Steen)
- Title: 'Klimaatverandering als definitiestrijd: een onderzoek naar de beeldvorming door maatschappelijke actoren' (with Yves Pepermans)
- Title: 'Gatekeeper of curator? De rol van sociale media in de berichtgeving over de Arabische lente in de tv-journals van VRT en VTM' (with Steve Paulussen en Rebeca De Dobbelaer)
- Pre-IECA conference: International workshop organised by the Science and Environment Section, ECREA (with Annika Egan Sjölander and Anabela Carvalho, 6 June 2013, Uppsala, Sweden)
- Title: 'The Communication Researcher's Role(s) in Science and Environmental Communication'
- IAMCR-2013 International Association for Media and Communication Research Conference (25-29 June 2013, Dublin, Ireland)
- Title: 'Climate struggle: news coverage of climate change during the Cancùn climate summit in Flemish quality newspapers' (with Yves Pepermans, Daniëlle Raeijmaekers, Laurens Van der Steen and Stijn Joye)
- Title: 'Singing for the climate or preaching to the choir? Environmental campagining and the (de)politicization of climate change' (with Yves Pepermans)
IPA-2013 International Interpretive Policy Analysis Conference (3-5 July 2013, Vienna, Austria)
Title: 'Bio-objects' political capacity: Translations of the political in the EU bio-economy' (with Ine Van Hoyweghen and Kim Hendrickx)
The Mediatization of Conflicts: How Media Condition Modern Conflicts-seminar (23-25 October 2013, Sophienberg, Denmark)
Title: 'On de/politicization: The risk conflicts-perspective'